Friday, July 6, 2007

Charlotte Couple Chosen to Wed in the Wal-Mart Aisles on 7/7/07

From the Wall Street Journal Online

Local couple are 'Lucky in Love' and awarded wedding package, ceremony and reception venues on most popular wedding date of the year

BENTONVILLE, Ark., June 14 /PRNewswire-FirstCall -- Charlotte, N.C., couple Caleb Cox and Ella Glass are "lucky in love" after learning they are one of only seven couples across the country that will be married at a Wal-Mart store on one of the most sought-after wedding dates in recent years. Wal-Mart stores and G-Squared, a Wal-Mart exclusive brand from Gartner Studios, announced the names of the seven couples receiving such wedding packages earlier this week as a result of their "Lucky in Love Wedding Search."

When Wal-Mart Stores discovered many of its betrothed customers were having difficulty finding venues for their July 7 -- or 7/7/07 -- weddings due to the popularity of a "lucky 7" date, they joined G-Squared to provide a solution. In addition, the cost of the average American wedding can be overwhelming at $22,000(1). The answer was the "Lucky in Love Wedding Search" to provide seven couples their local Wal-Mart lawn and garden area as the colorful backdrop for the ceremonies and receptions. After reviewing more than 400 entries from across the country, Caleb and Ella were selected to say "I do" at the Wal-Mart Supercenter at 3706 Diann Marie Road in Louisville, Ky., which is Ella's hometown.

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